26 – 28 October 2011

ICC Birmingham, United Kingdom

David Thorne

Chief Executive - Gemserv

Davidhas over 20 years’ experience in the utility industry. Working in both the public and private sector, David has developed a comprehensive understanding of the energy, gas, water and environment sectors. In particular, David has played central roles in the development of a variety of regulatory regimes, including the introduction of electricity supply domestic competition and the evolution of metering competition.

David was appointed Chief Executive of Gemserv in July 2010.


Education today and tomorrow’s generation – why solar PV is key

A significant part of the government’s current strategy for tackling climate change and reducing the country’s CO2 emissions is to encourage and support individuals in making their households more energy efficient.

The adoption of microgeneration technology (e.g. solar PV panels) will play a key role in this, but what do the public really think? David explores the results of a recent Gemserv survey of over 2,000 consumers which found that:

• Whilst 61% of homeowners would consider installing renewable energy technologies in their homes, only 2% have actually taken the step to install it.

• There’s a significant lack of understanding about microgeneration which is holding consumers back (e.g. only 35% were aware of the Feed-in Tariff (FiT);32% are uncertain about how much money they could save and/or earn; 54% were unable to correctly identify that the Green Deal relates to energy efficiency initiatives).

Given these startling results, David argues that the mass adoption of Solar PV in the UK will depend on the following:

• An education programme to improve the general public’s understanding of the benefits and practicalities of solar PV panels, including costs and the government’s incentive schemes.

• The continued success of the Microgeneration Certification Scheme (MCS) to safeguard consumers and maintain quality standards within the industry.

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